Sixpenny's Dumbo showroom featuring Wild Air print furniture and Art Deco inspired interior
Home & Interior Design

Sixpenny’s ‘Wild Air’ Print Ignites a Dumbo Showroom Transformation

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Brooklyn-based furniture innovator, Sixpenny, has always charted its own course, eschewing fleeting trends for a philosophy rooted in enduring comfort, quality craftsmanship, and a deep understanding of how our cherished possessions evolve with us. Their hallmark has been the creation of ostensibly heirloom pieces from meticulously sourced materials, all offered at an accessible price point. Until now, this timeless aesthetic largely manifested in a palette of sophisticated neutrals. That era, however, has dramatically shifted with the launch of their audacious new Wild Air print.

A Breath of Fresh Air: The Wild Air Print

The Wild Air print is a vibrant declaration, a striking departure that injects rich yellows, verdant greens, and passionate reds into Sixpenny’s esteemed collection. This isn’t merely a pattern; it’s a visual poem. The fabric, gracing various existing furniture designs, employs a captivating sfumato effect, reminiscent of Mannerist-style watercolors depicting blooming flora. It’s a bold, artistic statement that redefines the brand‘s commitment to timelessness, proving that classic design can embrace a riot of color without sacrificing its inherent elegance.

Dumbo Showroom Reimagined: An Art Deco Haveli

The impact of the Wild Air print was so profound that Sixpenny CEO and Head of Design, Robert Natale, orchestrated a complete metamorphosis of the brand’s Dumbo, Brooklyn loft. Visitors expecting a minimalist, post-industrial space are now transported into an immersive, theatrical experience: an Art Deco haveli. The walls, bathed in an orangey-red hue drawn directly from the Wild Air textile, evoke a stucco-like texture, seamlessly extending to subtly ornamented rugs underfoot.

An Unfolding Narrative of Design

The redesigned showroom is a masterclass in atmospheric staging. A dramatically presented lounge flows into a platformed bedroom, accessible through intricately detailed panel doors adorned with a concentric circle pattern. This moody, evocative time capsule offers a serene escape from the urban clamor of concrete, glass, and steel outside. It’s a meticulously curated environment, showcasing an expanded range of Sixpenny products alongside a thoughtfully assembled collection of accessories, plants, and art. Emphatic nods to the Art Deco era’s fascination with Japanisme are woven throughout, adding layers of historical richness.

Each carefully arranged vignette within this ever-unfolding interior serves to illuminate Sixpenny’s ambitious aesthetic vision and impressive agility. It’s a testament to a brand unafraid to evolve, to infuse new life and color into its foundational principles of comfort and quality.

To explore Sixpenny’s extensive collection and discover the Wild Air print, visit sixpenny.com.

Photography by William Jess Laird.


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