Apple’s Next Flagship: A Splash of Deep Red for the iPhone 18 Pro
Apple’s upcoming pro-level iPhone is reportedly set to embrace a vibrant new aesthetic, with whispers from reliable sources suggesting a striking deep red color is in the works for the iPhone 18 Pro. This intriguing development comes courtesy of Bloomberg’s Mark Gurman, a seasoned Apple prognosticator whose predictions often hit the mark. If true, it marks a significant color shift, bringing a bold red back to the iPhone lineup for the first time since 2022.
A Fiery Return to Form?
The proposed deep red hue is expected to grace the same all-aluminum body type introduced with last year’s iPhone 17 Pro. Interestingly, Gurman’s report indicates this new red might not outright replace the popular ‘cosmic orange’ that made waves in the previous generation. Given the cosmic orange’s strong appeal in key markets like China, Apple may opt for a dual-color strategy, allowing both vibrant options to coexist well into 2026 and beyond.
The ‘Scratchgate’ Saga: A Lingering Concern for Apple’s Design Choices
While the all-aluminum chassis of the iPhone 17 Pro opened doors for more adventurous color palettes, it also introduced an unforeseen challenge: the infamous ‘Scratchgate.’ Last year’s model gained notoriety for its susceptibility to scratches, sparking a minor controversy among users. This durability concern may have influenced Apple’s color decisions, with some theorizing it was the reason a black iPhone 17 Pro – a long-standing staple – was conspicuously absent. Scratches, after all, tend to be far more visible on darker finishes, a point of contention for many loyal fans.
The Price of Boldness: Durability vs. Aesthetics
The potential for a deep red iPhone 18 Pro, while exciting, brings ‘Scratchgate’ back into focus. Consumers eyeing this vivid new option might need to factor in the necessity of a protective case to preserve its pristine finish, much like the advice given for the 17 Pro. It highlights a delicate balance Apple must strike between offering visually stunning devices and ensuring robust everyday durability.
iPhone Fold: A Muted Debut for Apple’s Flexible Future
In contrast to the vibrant possibilities for the iPhone 18 Pro, Apple’s heavily rumored foldable device, the iPhone Fold, is expected to launch with a far more subdued color palette. Gurman’s report suggests that the debut of the iPhone Fold will likely be limited to classic dark gray or black, and white or silver options. This aligns with previous leaks, painting a picture of a cautious, utilitarian approach to the foldable’s initial aesthetic. Perhaps a more playful array of colors will emerge in its second generation.
Color Conundrums: Fold’s Practicality vs. Pro’s Panache
Ultimately, consumers will face a clear choice: opt for the iPhone Fold if a more understated, perhaps more practical, color scheme is desired for a premium device. Alternatively, those craving a vivid, eye-catching smartphone will likely gravitate towards the iPhone 18 Pro’s potential deep red, understanding that a protective case will be a wise investment to safeguard its bold new look.
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