In a move that sends ripples through the financial world, JPMorgan Chase has issued a stark warning against former President Donald Trump’s proposal to cap credit card interest rates. The banking giant contends that such a policy, far from aiding consumers, would be “very bad for consumers” and the broader economy, forcing significant restructuring within its lucrative card business and potentially restricting access to credit for many.
The Proposed Cap: A Double-Edged Sword?
The controversy stems from Trump’s recent call for credit card issuers to cap interest rates at 10% for one year, a directive he issued despite the absence of existing legislative or executive authority. This suggestion, made over a weekend, immediately triggered a sell-off in card-heavy financial firms, highlighting the market’s sensitivity to such policy pronouncements.
JPMorgan’s Chief Financial Officer, Jeremy Barnum, articulated the bank’s concerns during a recent earnings call. He stated unequivocally that if such a cap were implemented, the bank’s card operations “would be a business that we would have to significantly change.” Barnum further added, “Our belief is that actually this will have the exact opposite consequence to what the administration wants.”
Why Banks Are Pushing Back
Despite the Federal Reserve’s rate cuts late last year, retail credit card rates have remained stubbornly high, with store-branded cards averaging over 30% according to Bankrate. This means many consumers carrying a balance continue to face substantial borrowing costs. On the surface, a cap might seem like a consumer-friendly measure.
However, banks argue that credit card lending is a “very, very, very competitive landscape” that involves significant risk assessment and service provision. Capping rates, they contend, would disrupt this delicate balance. JPMorgan, as the second-largest U.S. card issuer, stands to be significantly impacted. Barnum emphasized that if “weakly supported directives to radically change our business that aren’t justified” come into play, “everything is on the table” for the bank, underscoring their commitment to shareholders.
The Broader Economic Picture
The bank’s warning comes on the heels of a banner year for JPMorgan, capping off 2025 with a stronger-than-expected fourth quarter. The financial giant reported earnings and revenue well above forecasts, benefiting from market volatility, robust trading activity, and strong client demand across various business segments. Consumer banking, particularly credit cards, proved to be a reliable and material profit engine, with credit conditions remaining relatively stable despite a slight uptick in delinquencies.
Paradoxically, consumers continued their spending spree during the last holiday season, often relying more on borrowing to cover year-end costs. This trend likely leaves many households with higher balances, even after recent rate cuts, making the debate around interest rate caps even more pertinent.
Policy Whiplash and Future Uncertainty
While industry lobbying and potential legal challenges would likely delay or blunt any attempt to enforce such a cap, the episode serves as a potent reminder of banks’ exposure to “policy whiplash.” With political figures publicly scrutinizing regulatory agencies and the Federal Reserve, bank executives are navigating an environment where their public statements on policy and the economy are under intense scrutiny.
Barnum admitted there’s “way too much” uncertainty to quantify the potential damage of such a plan. Yet, JPMorgan’s firm stance indicates a readiness to push back vigorously against policies they believe are detrimental to both their business and, ultimately, the consumers they serve.
—Catherine Baab contributed to this article.
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