Atlas Obscura virtual lounge concept image.
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How Atlas Obscura plans to embrace the 3D web

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Atlas Obscura Expands to HTC’s Viverse Platform

After building dedicated apps for Meta’s Quest and other VR headsets, Atlas Obscura is expanding to HTC’s Viverse platform. This move marks a significant step for the company, which aims to make exploration accessible to everyone.

A New Era of Exploration

Founded in 2009, Atlas Obscura has been crowdsourcing strange and wonderful places from around the world. With over 32,000 listed places, the site’s users and editorial staff have curated articles and photos for enthusiasts. The company has also released books and podcasts to highlight the obscure and visit-worthy.

VR Revival

When consumer VR first emerged a decade ago, its ability to transport people to faraway places seemed like a perfect solution for adventure seekers. However, the tech wasn’t what it was cracked up to be. Atlas Obscura gave VR another shot last year by re-releasing its app with remastered content on Meta’s Quest, and in recent weeks also brought it to Android XR and Steam.

The Obscura Society

In early 2026, Atlas Obscura plans to launch a WebXR-based social 3D experience called the Obscura Society. This virtual lounge will allow community members to hang out with 3D avatars, have voice chats, and explore places from the site’s massive catalog together.

Partnership with HTC’s Viverse

The Obscura Society will be powered by HTC’s Viverse platform, which has a lower barrier of entry compared to competing metaverse platforms. Viverse allows users to hop from an article or podcast into the virtual lounge with or without a VR headset, making it accessible to a wider audience.

A New Form of Third Places

New Canvas envisions lounges like the Obscura Society as a new form of third places in the metaverse. These spaces will be gathering grounds for like-minded people, offering a low-stakes entry point into virtual worlds.

Conclusion

Atlas Obscura’s expansion to HTC’s Viverse platform marks a significant step in the company’s mission to make exploration accessible to everyone. With the launch of the Obscura Society, the company is betting on AI, accessibility, and the power of social 3D experiences to bring people together.

 


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